One coach. Three languages. One connected experience.

A content-rich website for Ivan Bazina, bringing personal training, nutrition, and the FitKoch identity together with a clear route to one-to-one coaching.

Explore the live website Behind the build

Fitness / Online Coaching

Croatian / English / German
Sanity content management
Four-step application

01 / The brief

Built around a real business.

The challenge

Coaching is personal. Visitors need to understand the coach, explore the approach, and find relevant training and nutrition content before deciding whether to apply.

The approach

The site connects the coach’s story with recipes, workouts, transformations, and reviews. Croatian, English, and German versions serve different audiences, while a guided application turns interest into a structured enquiry.

02 / Inside the experience

More than a first impression.

Three-language experience

Dedicated Croatian, English, and German routes bring the coaching offer and content to a wider audience.

Training & nutrition content

Recipe and workout archives give visitors practical entry points into the coach’s approach.

Editable client stories

Sanity-backed transformations and reviews let the content grow beyond the original launch.

Guided coaching application

A four-step application creates a clear path from exploring the site to requesting personal coaching.

Your next project

Building a personal brand with room to grow?

Let’s connect your offer, your content, and the next step your audience should take.

Let’s talk about your website